For the first 15 years or so, Scheid Family Wines was known as Monterey Farming Corp., a grape grower that sold all of its production to winery clients for use in their own brands.
Al brought his eldest son, Scott, who had been working on Wall Street as an options trader, on board in 1986. In 1988, Kurt Gollnick, an admired, extremely knowledgeable and cutting edge viticulturist who had previously farmed for Bien Nacido Vineyards, was brought on as General Manager of Vineyard Operations.
By this point, the vineyards were in need of improvements, such as converting all of the irrigation systems to drip irrigation to conserve water, and upgrading began in 1989. A few years later, daughter Heidi, who had been working as a business valuation consultant after earning her MBA, also joined the business.
The Gang of 4 was complete and big changes were coming fast.